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Larry Thomas

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2026-10-21 10:32:01 Public

What Can School District Data Reveal About Untapped Opportunities in the K–12 Market? | EducationDataLists
Introduction The K–12 education market offers opportunities for companies selling curriculum materials, educational technology, assessment tools, classroom supplies, and professional development services. However, identifying the right prospects requires more than compiling a list of school districts. Marketers need to understand enrollment patterns, district characteristics,...

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Larry Thomas

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2026-10-13 08:56:46 Public

What Makes an Email Campaign Relevant to Teachers Across Different Grade Levels? | InfoGlobalData
Introduction An email campaign aimed at educators is more effective when it reflects what teachers actually need at their grade level, subject area, and school setting. A kindergarten teacher searching for classroom learning materials has different priorities from a high school science teacher evaluating laboratory resources or a middle school teacher looking for student engagement...

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Larry Thomas

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2026-10-09 10:58:28 Public

What Makes School Counselor Contact Data Useful for Education Market Research? | EducationDataLists
Introduction School counselor contact data is valuable for education market research because it helps organizations identify the professionals who support students’ academic planning, career exploration, social-emotional development, and postsecondary decisions. According to the American School Counselor Association (ASCA), the United States had an average of 372 students per school...

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Larry Thomas

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2026-10-05 11:19:01 Public

Does Role-Based Targeting Improve B2B Outreach to Aviation School Leaders? | EducationDataLists
Introduction Role-based targeting can make B2B outreach to aviation schools more relevant, but current research suggests that role alone is not enough. Gartner reported in 2025 that buying groups were 40% less likely to complete a high-quality purchase when communication was tailored to an individual buyer’s role rather than designed to support the wider buying group. At the same time,...

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Larry Thomas

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2026-09-29 11:08:10 Public

Teachers Email List Benchmark: Engagement by School Level and Institution Type | EducationDataLists
A useful Teachers Email List benchmark cannot rely on one universal open rate because teacher audiences differ by school level, institution type, subject area, and professional role. Current 2025 email data provides a useful baseline: Ed2Market reports a 37.35% open rate, 2.56% click-through rate, 6.76% click-to-open rate, and 0.18% unsubscribe rate for K–12 education marketing. At the...

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Larry Thomas

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2026-09-16 10:47:33 Public

Education Industry Email List Benchmark Report 2026: Response, Engagement, and Conversion Rates | EducationDataLists
The latest email benchmarks show that education-related campaigns can generate meaningful engagement, but response, engagement, and conversion should not be treated as the same metric. MailerLite's 2025 dataset of more than 3.6 million campaigns recorded a 1.93% median click rate for educational institutions and a 7.03% click-to-open rate, compared with 2.09% and 6.81% across all industries....

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Larry Thomas

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2026-09-10 11:09:02 Public

62% of Education Marketers Prioritize Segmentation: What School Outreach Data Reveals | InfoGlobalData
Editorial note: Current publicly available research does not independently verify the specific claim that exactly 62% of education marketers prioritize segmentation. However, recent education-marketing research strongly supports the underlying trend: schools and education organizations are moving toward more targeted, data-driven, geographically focused, and personalized outreach. FINN...

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Larry Thomas

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2026-09-08 10:11:06 Public

College Student Email Lists Benchmark Report 2026: Engagement and Conversion Rates | EducationDataLists
Introduction The U.S. higher-education market represents a substantial addressable audience for education marketers: NCES reports 13.95 million undergraduate full-time-equivalent students across Title IV institutions in 2024–25. Yet reaching students through email is not simply a volume exercise. MailerLite's 2025 benchmark, based on more than 3.6 million campaigns, found that...

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Larry Thomas

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2026-09-01 11:05:30 Public

New Data Reveals How College Coach Email List Accuracy Impacts Campaign Conversion Rates | EducationDataLists
Introduction For marketers reaching college athletic programs, contact accuracy is a conversion variable—not simply a database maintenance issue. ZeroBounce’s 2026 Email List Decay Report found that at least 23% of email-list data degraded within one year, after analyzing more than 11 billion email addresses processed during 2025. That benchmark is particularly relevant to college...

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Larry Thomas

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2026-08-12 12:24:11 Public

GenAI Email Personalization and College Coach Lists: Engagement Benchmark Study | EducationDataLists
Introduction Generative AI is changing how B2B marketers personalize outreach, but personalization only works when the underlying audience data is accurate and relevant. Salesforce’s 2026 State of Marketing found that 78% of marketers need more personalized content than they can currently produce, while 75% are turning to AI to help close that gap. At the same time, 98% report...

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Larry Thomas

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2026-08-03 11:48:53 Public

AI-Personalized Campaigns Using Elementary School Email Lists: 2026 Benchmark Study | EducationDataLists
Introduction Artificial intelligence is reshaping B2B email marketing, enabling organizations to deliver highly personalized campaigns at scale while improving operational efficiency. According to Salesforce's State of Marketing (2025), 75% of marketers now use or experiment with AI in their marketing activities, and 71% say generative AI helps them personalize customer experiences more...

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Larry Thomas

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2026-07-24 09:33:05 Public

How AI Personalization Improves High School Email Campaign Response Rates | EducationDataLists
Introduction Artificial intelligence (AI) is transforming email marketing by enabling organizations to deliver highly relevant, personalized communications at scale. For businesses that market educational technology, curriculum resources, student services, or professional development solutions, reaching high school administrators and educators with the right message has become increasingly...

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