Larry Thomas

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Larry Thomas

adicionou um artigo Outros

2026-10-21 10:32:01 Público

What Can School District Data Reveal About Untapped Opportunities in the K–12 Market? | EducationDataLists
Introduction The K–12 education market offers opportunities for companies selling curriculum materials, educational technology, assessment tools, classroom supplies, and professional development services. However, identifying the right prospects requires more than compiling a list of school districts. Marketers need to understand enrollment patterns, district characteristics,...

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Larry Thomas

adicionou um artigo Outros

2026-10-19 10:41:31 Público

How Foodservice Suppliers Can Reach Restaurant Decision-Makers With Better Contact Data | InfoGlobalData
Introduction Foodservice suppliers face a crowded market when trying to connect with restaurant owners, purchasing managers, chefs, and operations directors. Whether a business sells ingredients, commercial kitchen equipment, packaging, beverages, or restaurant technology, reaching the right decision-maker can determine whether an outreach campaign generates a sales conversation or gets...

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Larry Thomas

adicionou um artigo Outros

2026-10-15 12:23:32 Público

What Email Bounce Rates Can Reveal About Daycare Prospect Database Quality | EducationDataLists
Introduction For businesses selling learning materials, classroom furniture, childcare software, safety products, or facility services, reaching the right daycare decision-makers is essential to successful B2B prospecting. However, even a carefully written campaign can underperform when contact records are inaccurate or outdated. Email bounce rates provide an early warning that something may...

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Larry Thomas

adicionou um artigo Outros

2026-10-13 08:56:46 Público

What Makes an Email Campaign Relevant to Teachers Across Different Grade Levels? | InfoGlobalData
Introduction An email campaign aimed at educators is more effective when it reflects what teachers actually need at their grade level, subject area, and school setting. A kindergarten teacher searching for classroom learning materials has different priorities from a high school science teacher evaluating laboratory resources or a middle school teacher looking for student engagement...

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Larry Thomas

adicionou um artigo Outros

2026-10-09 10:58:28 Público

What Makes School Counselor Contact Data Useful for Education Market Research? | EducationDataLists
Introduction School counselor contact data is valuable for education market research because it helps organizations identify the professionals who support students’ academic planning, career exploration, social-emotional development, and postsecondary decisions. According to the American School Counselor Association (ASCA), the United States had an average of 372 students per school...

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Larry Thomas

adicionou um artigo Outros

2026-10-07 11:58:14 Público

Insurance Prospecting in 2026: How AI Is Changing the Role of Contact Data | InfoGlobalData
Introduction Insurance prospecting is becoming increasingly dependent on the quality and context of contact data. The reason is simple: AI can now help sales teams identify prospects, prioritize accounts, personalize messages, and automate follow-up, but those capabilities depend on having reliable information to work from. The shift is already visible across the industry. McKinsey reports...

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Larry Thomas

adicionou um artigo Outros

2026-10-05 11:19:01 Público

Does Role-Based Targeting Improve B2B Outreach to Aviation School Leaders? | EducationDataLists
Introduction Role-based targeting can make B2B outreach to aviation schools more relevant, but current research suggests that role alone is not enough. Gartner reported in 2025 that buying groups were 40% less likely to complete a high-quality purchase when communication was tailored to an individual buyer’s role rather than designed to support the wider buying group. At the same time,...

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Larry Thomas

adicionou um artigo Outros

2026-10-01 08:58:50 Público

Hotel Email Outreach and Deliverability: Which Data-Quality Factors Matter Most? | InfoGlobalData
Introduction Hotel marketers increasingly rely on email to reach owners, operators, revenue leaders, sales executives, property managers, and technology decision-makers, but a large database does not automatically produce strong deliverability. In fact, ZeroBounce's 2026 Email List Decay Report found that at least 23% of email-list data degraded within one year, based on more than 11 billion...

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Larry Thomas

adicionou um artigo Outros

2026-09-29 11:08:10 Público

Teachers Email List Benchmark: Engagement by School Level and Institution Type | EducationDataLists
A useful Teachers Email List benchmark cannot rely on one universal open rate because teacher audiences differ by school level, institution type, subject area, and professional role. Current 2025 email data provides a useful baseline: Ed2Market reports a 37.35% open rate, 2.56% click-through rate, 6.76% click-to-open rate, and 0.18% unsubscribe rate for K–12 education marketing. At the...

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Larry Thomas

adicionou um artigo Outros

2026-09-25 09:15:23 Público

Which Manufacturing Job Titles Respond Most to B2B Emails? A Response Study | InfoGlobalData
Manufacturing B2B outreach is increasingly a question of which buyer receives the email, not simply how many contacts are included in a campaign. Belkins' 2026 study of 7,530,489 cold emails sent during 2025 found that reply rates varied materially by seniority: founders and owners generated a 0.57% reply rate, C-level contacts 0.42%, and VPs 0.32%. However, those figures cover B2B outreach...

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adicionou um artigo Outros

2026-09-21 08:42:12 Público

Which Professor Records Go Stale First? A 12-Month Contact Data Analysis | EducationDataLists
A Professor Email List can become outdated for two very different reasons: the professor may change roles or institutions, or the email record itself may become undeliverable. Recent higher-education workforce data shows that these risks are not evenly distributed across faculty categories. CUPA-HR's 2026 workforce analysis found that voluntary turnover for tenure-track and non-tenure-track...

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Larry Thomas

adicionou um artigo Outros

2026-09-19 08:43:04 Público

AI Agents in Technology Sales: Early Evidence From Automated CTO Prospecting | InfoGlobalData
AI agents are moving from experimental sales tools toward practical prospecting infrastructure. Salesforce's 2026 State of Sales research, based on 4,050 sales professionals, found that sales teams ranked AI and AI agents as their top growth tactic for 2026, while 74% were prioritizing data cleansing to improve AI results. For technology vendors targeting chief technology officers, the...

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