The Real Cost of Custom Event Displays: What You Need to Know

When preparing for a trade show, exhibition, or promotional event, one of the biggest questions businesses face is:
“How much do custom event displays really cost?”

At first glance, investing in custom displays may seem expensive — but when you dig deeper, the value they

What Are Custom Event Displays?

Custom event displays include:

  • Pop-up exhibition stands

  • Backdrops and banners

  • Branded tents or gazebos

  • Fabric or roll-up displays

  • LED illuminated signs

  • Interactive digital panels

  • 3D displays and props

Each of these is designed to represent your brand, message, and campaign uniquely, making your business stand out in crowded venues.

Factors That Affect the Cost

✅ 1. Size and Scope

Larger displays or full booth setups cost more due to materials, print surface, and structure.
A simple 1-meter banner might cost AED 250, while a full 3x3 pop-up booth can range from AED 1,500 to AED 5,000+ depending on design.

✅ 2. Design Customization

Custom artwork, 3D elements, or brand-specific themes require more creative input and production time. This affects both the graphic design fee and printing setup.

✅ 3. Materials Used

High-quality materials like UV-resistant fabric, aluminum frames, or LED panels come at a premium — but they also last longer and resist damage from UAE’s outdoor conditions.

✅ 4. Reusability

One-time-use displays may be cheaper upfront. However, modular or reusable displays cost more initially but save money in the long run.

✅ 5. Installation and Transportation

If your display requires professional setup, labor and transport add to the cost — especially for large format signage or complex structures.

Why Custom Displays Are Worth It

✅ High Visibility

Well-designed displays instantly capture attention, ensuring your booth stands out at any event.

✅ Professional Appeal

Custom displays elevate your brand image and make a lasting impression on potential clients.

✅ Long-Term Use

Reusable custom materials can be used for multiple campaigns, making them a smart investment.

✅ Better ROI

Increased foot traffic, more leads, and improved engagement translate to real business gains.

How DNA UAE Can Help

At DNA UAE, we specialize in cost-effective, high-impact event displays across Abu Dhabi, Dubai, and the rest of the UAE. Our team works closely with you to:

  • Understand your event goals

  • Design engaging custom displays

  • Use durable materials built for the UAE climate

  • Offer transparent pricing with no hidden charges


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