When you are in a store and you want to buy something, you can have two types of price tags. One type is paper price tag, which is typically of a cardstock or paper composition type. The other is an electronic price tag, or e price tag. At first glance, these two types of price tags might seem the same, but friends there are some key differences.
Paper Price Tags
Paper price tags are the old fashion way of displaying prices in stores. They typically will have the item’s price printed in numbers and could also contain other information to identify a product, such as its name or a barcode. It is quick and easy for shoppers to read a paper price tag and immediately know what something costs.
Electronic Price Tags
The price e tag, meanwhile, is a digital screen displaying the price of an item. They can convey not just the price but also additional information like product descriptions, customer reviews or special promotions. E price tags are interactive and customizable as opposed to paper price tags, which is a modern and cool way to display price in retail stores.
In Stores, Secret Digital Pricing Is Creeping Into Retail
A new crop of electronic price tags is reshaping how stores price and talk to customers. Stores, using electronic price tags, can instantly change prices, as opposed to manually changing paper labels. This digital pricing system enables stores to move prices faster, when they have sales or when the market changes so that customers always will have the right and latest price.
E price tags can also serve to streamline the shopping process, for customers. They’re readable from far away, and once shoppers get closer, they can compare prices, read a little about the product, and get personalized suggestions based on what they seem to like. This kind of digital exchange makes for more fun, more convenient shopping, which makes your customers happier.
Pros and Cons of Electronic Price Tags
There are a ton of great things about having e price tags in store. But as I mentioned, e price tags mean stores can update prices in real time and that saves time and can reduce mistakes. What’s more, electric price tags can also help stores know how much they have in stock and how many items they are selling, for better inventory management.
But electronic price tags have their problems, too. The technology can be expensive to adopt, especially for smaller businesses. And electronic price tags require a strong internet connection and consistent power supply to operate effectively, which can be challenging in some places.
From Paper Tags to E Tags
The transition from paper price tags to electronic price display tags is a major transformation in the retail universe. With increasing numbers of stores adopting digital price tags we should see better pricemangement, customer experience and more competitive outcomes in the market.
Adapting to Online Retail and Computer Screens
In the past few years, online shopping has taken the world by storm. And with the convenience of shopping from home and comparing prices at a glance, a lot of people would rather purchase things online. It is for this reason that stores are adapting by installing digital price displays in their brick-and-mortar outposts to deliver a consistent shopping experience in-store and out.
In an increasingly digital world, it is essential for retailers to adopt technologies such as e price tags in order to remain competitive. Eliminating misconceptions between paper price tags and e price tags, considering the positive and negative sides of electronic price displays and adapting to online shopping can help stores better suit the needs of today’s tech-oriented customer.
In summary; referring from paper price tags to e price tags will improve a more customer friendly and better shopping experience. With short review of your CCTV footage, you can analyze which promotional efforts are going well and which are not giving the response they were expected for. By using digital pricing techniques such as electronic shelf labels in stores, you can enhance how people shop, make things easier to manage, and increase sales for their business. Our habits of buying things have changed along with technology and if stores are going to stick around in the changing retail landscape they can’t conduct business as usual. At Sunpaitag we are committed to provide innovative solutions to help stores to do well in the digital era.